

The Turning Point for Menopause: Wellbeing and Prevention with Bioidentical Hormones
Date and time: Saturday 28 February 2026, 6.30pm (event has already taken place)Venue: Palasport Mens Sana Siena, Hospitality Room (Parterre entrance)
The event was broadcast LIVE on Medyca's social media channels, Instagram and Facebook
A free educational event on women's wellbeing, to find out how to feel well before and after menopause, protecting the heart, bones and brain, and improving quality of life and longevity.
Why talk about hormones right now?
For over 20 years, fear of generic risks has kept many women away from hormone therapies. Today, science has finally changed course:
- No more fear for all women: In November 2025 the FDA removed the “general warnings” (boxed warnings) from the labels of hormone therapies, replacing them with more contextualised guidance.
- Health is individual: This signal of a scientific update confirms that every therapy must be assessed case by case, not on outdated fears.
Mens Sana Basketball Siena, in collaboration with Medyca, is the first sports club in Europe to actively commit to spreading the word about this important turning point in women's wellbeing. Come and find out what this change means for your health and your longevity.
What are bioidentical hormones?
Bioidentical hormones have a chemical structure that is exactly identical to that of the hormones naturally produced by your body.
Unlike traditional synthetic hormones, they are recognised by the body as its own, allowing optimal tolerability and significantly reducing the side effects typically associated with HRT.
During the event you will find out how they work and what benefits they can offer for your wellbeing. If you want to find out more, read our blog.
What are the benefits for women?
Bioidentical hormones offer natural long-term protection:
- Treatment of menopause symptoms
- Thyroid treatment and weight control
- Active protection against osteoporosis, and for the heart and brain
- Personalised pathways for every woman to improve her longevity
Read our blog to find out the details of each of these benefits.
Who is the event for?
This event is aimed in particular at women between 40 and 65 in perimenopause or menopause, who are interested in understanding the therapeutic options available to them and the potential benefits. The event is of course also open to anyone who wants to find out in advance, or on behalf of partners and family members.
All participants will have the chance to book a free introductory consultation to assess their personalised pathway with bioidentical hormones.
Why should I take part in this event?
- To understand what really happens in perimenopause and menopause and what tools exist today to feel better.
- To get clarity on benefits and risks, with a personalised approach based on medical evidence.
- To ask questions directly to experts who prescribe and prepare bioidentical hormone therapies every day.
- To experience a different kind of pre-match: information, health, some nice refreshments, and then everyone off to the arena.
What does the free event involve?
Dr Cristina Lenzi, Medical Director of Medyca and an international expert in bioidentical hormones, will give a presentation on the benefits of the therapy for wellbeing in menopause and for the treatment of thyroid disorders.
After that, Dr Francesco Rocchi, director of ASP Farmacia Comunale 2, who has been preparing bioidentical therapies for Medyca's patients for some time, will explain how compounded bioidentical preparations make it possible to achieve complete personalisation of the therapy.
Next, the speakers will take questions from the audience, and will also remain available to those present during the refreshments provided by Medyca and Mens Sana Basketball.
How does the “Bring a friend to the arena” promotion work?
Participants in this event will be able to buy a reduced-price ticket (€8) to stay and watch the game after the event. A perfect way to persuade your friends to come and see Mens Sana!
This option will only be available to those who actually take part in the event, as after the refreshments you will go straight through to the court.
The preference stated on the registration form is not binding. The reduced-price ticket will be sold at the entrance to the event.
Event programme:
Date and time: Saturday 28 February 2026, 6.30pm to 8pm (event has already taken place)
Venue: Palasport Mens Sana Siena, Hospitality Room (Parterre entrance)
Limited places! Please register as soon as possible.
- From 6.30pm: doors open & guest welcome (Parterre entrance)
- 6.45pm: Introduction by Mens Sana and presentation of the event
- 6.50pm: Talk by Dr Cristina Lenzi on the role of bioidentical hormones in the treatment of menopause and the thyroid
- 7.10pm: Talk by Dr Francesco Rocchi on the safety and personalisation of compounded bioidentical preparations
- 7.20pm: Q&A (open questions from the audience)
- 7.30pm: Refreshments for everyone present
- From 8pm: Move to the stands for tip-off at 8.30pm
Frequently asked questions (FAQs)
- Is the event really free?
- Yes, completely free. Registration is required only for organisational reasons (room capacity and refreshments). There are no hidden costs.
- Do I have to be in menopause already to take part?
- No! The event is useful for women in perimenopause, menopause, or anyone who wants to find out in advance.
- Will I be sold anything during the event?
- No. This is a scientific outreach event, not a commercial one. You will receive information material and, if you wish, you can request a free follow-up consultation, without any obligation or commitment.
- Can I ask personal questions during the Q&A?
- During the Q&A session we will cover general topics. For privacy reasons, it is better to request a free private consultation with Medyca to discuss specific personal matters.
- How does the free consultation work?
- At the end of the event you can leave your contact details. Medyca will get back to you within 48–72 hours to arrange an appointment, at no cost and with no commitment.
- Is there a limit on the number of places available?
- Yes, the Hospitality Room at the Palasport Mens Sana Siena has a maximum capacity of 50 people. We recommend that you register as soon as possible.
- Do I already have to be on hormone therapy?
- Absolutely not! The event is designed precisely for those who want to find out more before making any decision.
- Can my partner come with me?
- Of course! The event is open to men too, both to support their partners and because bioidentical therapies also exist for andropause in men.





